Scale systems

HubSpot for industrial companies

Make your CRM and Hubs work harder, not just sit there.

HubSpot is powerful — but only if you set it up to reflect how your buyers actually buy. We help technical companies structure, automate and run smarter campaigns across Marketing Hub, Sales Hub, and more.

What we do

HubSpot services for technical sectors

We don’t just plug in workflows and hope for the best. We build clean systems, smart campaigns, and clear reporting inside HubSpot — tailored for how real technical buyers actually move. No bloated stacks. No overcomplication. Just a platform that finally earns its keep.

Clean data, clear targets

CRM

Build a database that actually works for you — not against you.
We structure, clean and segment your CRM so marketing can target smarter and sales can sell faster. No mess, no duplicate contacts, no black holes.

What we do:

  • CRM setup and optimisation
  • Contact segmentation and list building
  • Lifecycle stages, lead status and deal pipelines
  • Duplicate clean-up and property management

Why it matters:

  • Sales teams waste less time with cleaner, segmented data
  • Marketing campaigns target real buyer behaviours
  • Leadership gets accurate forecasting and visibility

Perfect for:

Teams tired of guessing who's in their database or what anyone's doing there.
Campaigns that actually convert

Marketing Hub

Run smarter, automated campaigns that generate and nurture pipeline.
From email sequences to landing pages and forms, we help marketing teams use Marketing Hub to scale — without burning out or wasting budget.

What we do:

  • Campaign strategy and build-out
  • Email marketing and nurture workflows
  • Lead magnet integration and landing pages
  • Forms, CTAs, ads and automation

Why it matters:

  • You stop manually chasing leads and start converting them at scale
  • Marketing gets measurable results and full funnel visibility
  • Prospects feel like they’re being guided — not spammed

Perfect for:

Marketing teams under pressure to prove ROI and scale campaigns fast.
Tools that enable, not annoy

Sales Hub

Equip your sales team with better tools, cleaner data, and less admin.
We structure pipelines, automate tasks and create assets so your salespeople spend more time closing and less time clicking around.

What we do:

  • Sales pipeline structuring
  • Deal stage automation and task queues
  • Email templates, sequences, and snippets
  • Lead handoff and scoring systems

Why it matters:

  • Sales teams know exactly who to talk to and when
  • Less admin = more selling
  • Handoff between marketing and sales is seamless

Perfect for:

Industrial sales teams who hate their CRM — and deserve better.
Centralise, scale and repurpose content

Content Hub

Centralise your content and scale it across the buyer journey.
We set up systems that turn content from a scattered mess into a structured asset library — trackable, searchable and built for repurposing.

What we do:

  • Content Hub setup and configuration
  • Content creation and management
  • Topic clusters and content performance tracking

Why it matters:

  • You stop reinventing the wheel and start scaling content efficiently
  • All content lives in one place — searchable, measurable usable
  • Aligns your SEO, nurture and thought leadership efforts

Perfect for:

Teams creating lots of content — and finally ready to treat it like a growth asset, not a byproduct.
Proud to have worked with...
Our process

The FRESH approach

Formulate

We lay the groundwork with technical rigour.
Every engagement begins with a deep dive: your products, your market, your message, and your bottlenecks.
We kick off, audit current efforts and build a strategic foundation aligned to business goals — not just marketing noise.

Engineer

We don’t guess. We investigate.
Through competitor audits, industry benchmarking, and buyer journey analysis, we uncover what drives your market.
From specifiers to engineers, we map behaviour, pain points, and decision triggers — to inform smarter, sharper campaigns.

Engineer

This is where strategy becomes system.
We design the blueprint: messaging frameworks, content plans, campaign architecture, KPIs, channel strategies — all tailored to your commercial objectives.
No fluff. Just engineering-grade planning with commercial firepower.

Ship

Build fast. Launch sharp. Iterate constantly.
From datasheets to nurture sequences, we create and deliver high-performing assets and campaigns that land with impact.
Everything is tested, tracked, and built for speed — without sacrificing quality or technical accuracy.

Hone

Marketing doesn’t stop when it launches — that’s where it begins.
We measure, optimise, and improve relentlessly. You get transparent reporting, data-backed insights, and actionable recommendations — all focused on what actually moves the needle.

Results

Engineering results that matter

We work with some of the best names in the engineering, industrial and technical sectors, and have a proven track record in technical marketing.

Thought leadership | Megger
Megger ET case study
Content creation

Thought leadership | Megger

Produced 50 issues of Electrical Tester, achieving 1,000 views per issue, boosting web traffic by 1,700%, and increasing organic keywords 5x.

See how!
Boosting awareness | ifm electronics
ifm case study
PR/Media relations

Boosting awareness | ifm electronics

Reached 10.8 million people, generated 350+ links, boosted domain authority from 54 to 62, increased web traffic by 75%, doubled organic keywords, and raised sales by 7.3% yoy.

See how!

HubSpot Solution Providers

We’re not just HubSpot users. We’re engineers who make it work.

As an official HubSpot Solutions Provider, we help technical and industrial teams get real results from the platform — not just dashboards and dead workflows. Whether it’s Marketing Hub, CRM or automation that doesn’t drive your sales team mad, we build systems that are smart, scalable and actually used.

No cookie-cutter setups. No “spray and pray” campaigns. Just clean strategy, solid execution and the occasional automation that doesn't drive someone crazy.

Ready to use HubSpot to its full potential?

Let’s discuss utilising HubSpot to help you scale.